January 5, 2011
muvee Awarded its 15th Patent
muvee Adds 5 Patents this Year in US, Japan and China
muvee, the pioneer and leader in home movie-making software and services, today announced the award of five additional patents in the United States, Japan and China bringing muvee to a total of fifteen patents granted related to automatic video editing. muvee’s awarded and pending patents are at the core of the automatic video editing software that has now shipped over 24 million copies in 2010 alone. The five new patents include creating technology for video analysis, intercutting, video production, and automatic editing of media recordings.“muvee’s approach has always been to use advanced software technology to do all the heavy lifting. From how to cut, to what to cut, muvee’s products sit at the boundaries of art, science and emotion. In our long journey, we have had to create some pretty novel systems to achieve our vision, and I am glad that we are given the recognition by the patent offices of the world and granted protection for our investments,” said Terence Swee, Founder and CEO of muvee.This is the first time muvee has been awarded patents in the United States and since 1999 has also been granted patents in the UK, Europe, China, Singapore, Japan and Korea.In addition to being the first to create automatic video editing software for the PC in 2001, muvee was also the first to create and launch automatic video applications in mobile devices in 2004 with the launch of the Nokia 7610 in which muvee’s “Movie Director” software was embedded. In 2006, muvee scored another first by being the first in-camera automatic video editing app to launch in the Nikon S5 Pictmotion cameras. The awarded patents are at the core of the automatic video editing software that has now shipped over 24 million copies in 2010 alone. “Protectable IP brings value to our OEM partners and their users. It means that the products they have in their hands are best-in-class and incomparable, always pushing the boundaries and advancing the art to enable their users to produce great looking home movies to share,” added Swee.About muvee
Since 2001, muvee has been developing software and services featuring patented technology that lets people create and share professional-quality instant home movies out of unedited video, photos and music. muvee develops consumer products for a range of platforms and devices including PCs, Online (shwup.com), digital cameras, mobile phones and photo kiosks. muvee’s global customers include HP, Dell, Nokia, LG, Olympus, Nikon and Creative Technology. Visit www.muvee.com and www.shwup.com for more information.