September 13, 2006

muvee Announces muveeMix.com, An Online Video Mixing Service For User-Generated Content

Free web service automatically creates finished video mixes out of users' uploaded video clips, pictures and music for online enjoyment

Singapore and New York -- September 13, 2006 - muvee announces muveeMix.com, a brand new site that allows anyone to automatically create polished video productions called muvees online without having to do any video editing. muveeMix intelligently cuts highlights of a users video and pictures to the beat of personally selected music, and adds in other themed artistic elements based on the video creation style that the user chooses.

As the pioneer and leader in Instant Personal Video, muvee has over five years experience developing its unique approach to consumer video production, and is now making this technology available through any web browser. Users go to www.muveeMix.com where, in a few quick steps, they can add in their video clips, pictures and a music track. They then choose a video style that comes complete with transitions, special effects and other graphical elements. Without further user intervention, muveeMix transforms the images into a stylish, professionally-cut video production that the user can embed in a blog or post to a favorite video hosting or community site.

The first phase of online video is over. People have become used to the idea of sharing their video through the web. Now, with such a vast amount of user-generated video competing for attention on the web, the focus is shifting. Increasingly its about impact creating video that delivers an emotional punch, be it laughter, tears, a jolt of energy or icy cool. said Pete Kellock, muvees founder and CEO. He added, Of course nothing beats shooting great video in the first place, but muveeMix lets users put their video on steroids. Were all so used to what we see on television the array of techniques used by professional video editors to turn raw video into slick, professional, impactful productions. muveeMix delivers that kind of result to everyone in way thats incredibly easy and fun. Its like having virtual access to your own professional video editor through your web browser. Give it a try. A warning, though: use it once and you may start feeling that raw video looks well kind of dull.

Users only need an email address to sign up for a free basic muveeMix account at www.muveeMix.com, which gives them five unique muvee styles from which to choose, as well as online storage for 10 muvees. Bumper accounts are available at only $60 per year, and give users five extra styles (for a total of 10), as well as storage space for 50 muvees for a whole year. muveeMix also offers all users a selection of free tunes to download and use for their muvees if they do not have their own music from which to choose.

After theyre made, muvees are hosted on the gallery page of a users muveeMix.com account. Users are also given the source code for embedding a muveeMix player in their blog or website, as well as a unique link to their muvees that they can forward to others.

muveeMix supports MPG, MPEG, AVI and WMV video input formats, JPG, JPEG and BMP picture input formats, and MP3 and WMA music formats.

Above: muveeMix.com homepage

Above: Steps to mixing a muvee

About muvee

Founded in 2001, muvee is the pioneer and global leader in a dynamic new field: Instant Personal Video. muvee's award-winning autoProducer software for PCs features patented technology that revolutionizes the process of video production, allowing anyone to automatically turn home video and photos into professional-quality productions in hundreds of different styles. Users need no prior experience working with video editing software, and each production is created in seconds. muvee's products are available for the PC, camera phones, photo kiosks and other platforms, and have sold into more than 100 countries worldwide. muvee's global partners include Hewlett-Packard, Nokia, Sony, Nikon and ATI. For more information, please visit www.muvee.com.

Notes to Editors

muvee

(pronounced mew-vee), n ., always written entirely in lowercase

1. A professional-quality, music-driven video production that is created in seconds using intelligent, automatic editing technology.
2. An abbreviation for muvee Technologies, the pioneer in Instant Personal Video and creator of muvee autoProducer software.

muvee is a registered trademark of muvee Technologies Pte Ltd.
For more information, please visit www.muvee.com .

Contact Information:

Lindsey Groepper
BLASTmedia
lindsey@blastmedia.com