muvee News


July 15, 2008

muvee and Cyworld Announce Partnership and Brand New Service

Members will be able to create and share muvees of their personal media.

Singapore, Korea, and New York – July 15, 2008 – muvee Technologies Pte Ltd, the pioneer and leader in automatic video editing and Cyworld, South Korea’s largest social networking site, today announced their brand new service for Cyworld members. This collaboration puts the power of muvee’s patented technology in the hands of Cyworld’s more than 20 million users that will now be able to add music and unique styles to their videos and photos to make slick and emotionally engaging muvees that not only shows off their personality, but are also a delight for their online friends to watch. Cyworld users will ultimately have access to hundreds of online editing styles which they can use using Cyworld credits called dotoris to automatically create muvees which they can display on their mini Hompy (Home Pages).

A recent study by the Organisation for Economic Co-Operation and Development (OEDC) found that South Korea has the world’s highest household penetration of broadband. South Korea is also known to have the most advanced mobile cellular network in the world. This has helped the South Korean population to become the most advanced consumers of social networking services both online and on mobile wireless networks.

“Years before ‘Web2.0’ was coined in the West, Korea had already been at the forefront of what we call social media and virtual worlds. muvee is proud to be the chosen platform provider for a service that can both satisfy the ease of use and interactivity demands of discerning Korean internet consumers, and match the scale of Cyworld’s service level requirements. This is a strategic addition to our internet business, which complements global partners we have in the PC and Mobile space. We are very honored to be given this opportunity,” says Terence Swee, CEO of muvee.

muvee’s goal is to help people to relive and share their special moments, the planned, the unexpected, and everything in between. While Cyworld members can already share their personal media in its original form, they now will have the opportunity to create something fun and new that will add an exciting twist and change the way they express themselves.

The muvee making service launches today on www.cyworld.com.


About muvee

muvee’s software and services feature patented technology that lets people create and share professional-quality instant home movies out of unedited video, digital pictures and music. muvee develops consumer products for a range of platforms and devices including PCs, digital cameras, mobile phones and photo kiosks. muvee's global customers include HP, Dell, Nokia, LG, Sony, Olympus, Nikon and Creative Technology. Visit www.muvee.com for more information.


Press Contact:

Singapore:
Phillip Morgan
(+65) 6720 0420
philip.morgan@muvee.com

San Francisco:
Lindsay Stevens, Bite Communications
(415) 365-0459
lindsay.stevens@bitepr.com